The call
Does it ring through? Who answers, how fast, and how are they to deal with? Is there a clear next step for the seller, or a dead end?
For NYC gold, jewelry, watch & coin buyers · 2–10 stores
A seller who calls, texts or sends photos to your store: what actually happens?
You pay for ads, Google Business listings and walk-in traffic. But do you know what a seller experiences when they ring the store, text a question, send photos of a piece, ask for directions, or walk up to the counter? The Seller-Path Check finds out, store by store, on a real phone, performed by a person.
Human-performed. Written report, fix tickets, a readout and one re-test. We don't promise sales or results; we show you what's there.
What we check
Six touchpoints, tested at every store in scope, the way a real seller would use them.
Text reply
We text the number you publish. Does anyone reply, how long does it take, and does the reply actually help a seller decide to come in?
Photo submission
We send photos of an ordinary, lawfully owned item through the channels you list. Does it arrive, is it seen, and does a person respond?
Directions & map pin
We follow the directions from your listings on foot or transit. Does the pin land at the right door, the right entrance, the right floor?
Hours accuracy
Do the hours on your website, Google listing and door match each other, and match whether someone is actually there to help?
What reaches the counter
When a seller arrives, is the welcome clear and the process easy to follow? Did the earlier inquiry make it to the people at the counter, or did they start from zero?
How it works
Four steps. You stay in control of the scope.
Intake
You send store names, boroughs and the phone, text and photo channels you advertise. We confirm scope, price and timing with you by email.
Real-phone check
A person on our team goes through each store's seller path on a real phone, the way a real seller would, and notes what happens.
Report + tickets
You get a written report per store, plus developer/web-fix tickets for anything that can be fixed on your listings or site.
Readout + re-test
We walk you through the findings in a readout. After you've made fixes, we run one re-test.
What you receive
Everything is written down, specific to each store, and built so someone can act on it.
- Written report. Store-by-store findings for each touchpoint, in plain language.
- Developer/web-fix tickets. Concrete, ready-to-hand-off tasks for your web person or listing manager.
- Readout. A walkthrough of what we found and what to fix first.
- One re-test. We check again after your fixes so you can see what changed.
The report describes what we observed on the day. It doesn't promise any commercial outcome.
Illustrative example · not a real client
Seller-Path Check: Store report
| Touchpoint | Status | Observation |
|---|---|---|
| Call | Example: OK | Placeholder note on who answered and what they said. |
| Text reply | Example: Gap | Placeholder note: no reply seen during the check window. |
| Photo submission | Example: Unclear | Placeholder note on whether the photos were seen. |
| Directions / pin | Example: Unclear | Placeholder note on pin vs. actual entrance. |
| Hours | Example: OK | Placeholder note comparing listing, site and door. |
| Counter | Example: OK | Placeholder note on the arrival experience. |
Example ticket #1: "Text line has no auto-reply or owner. Assign an owner and add a first-response message." (Illustrative wording only.)
All names, statuses and notes above are made-up placeholders to show the layout.
Pricing
A quoted price and a clear scope, confirmed in writing before you pay anything.
Seller-Path Check
$490quoted · one-time
For businesses with 2–10 storefronts, starting in the five NYC boroughs.
- Human-performed, real-phone check of every store in scope
- Written report
- Developer/web-fix tickets
- Readout
- One re-test
Before you pay: we confirm your store count, the final amount and the timing by email, in writing. There is no online checkout on this page, and nothing is charged by submitting the form.
Have one store, or more than ten? Tell us on the form and we'll reply with what's possible.
Afterwards
Seller-Path Monthly is optional. It's a recurring version of this check. We only discuss it at the readout, and only if it's useful to you. Nothing on this page asks you to sign up for it. The Seller-Path Check stands on its own.
Questions owners ask
Straight answers on how the check is done.
Will my staff know it's a check?
Each check is done as an ordinary seller inquiry, so staff are not told in the moment. At intake you decide whether to brief your team beforehand. The report is about your process, such as listings, phone routing and handoffs, not about blaming individuals.
What do you never do?
- We never pretend to sell stolen goods, or ask a store to do anything improper.
- We never record a call or conversation without disclosure where the law requires it.
- We never collect customer data. The check looks at your seller path, not your customers.
- We never promise more sales, higher buy volume or any specific result.
Is the price the same for every store count?
$490 is the quoted price for businesses with 2–10 stores. We confirm the exact amount and scope with you by email before any payment, so you know what you're agreeing to. If you have one store or more than ten, tell us on the form and we'll reply with what's possible.
How long does it take?
We don't publish a fixed delivery window, because timing depends on how many stores and boroughs are in scope and on each store's opening hours. When we confirm scope by email, we'll tell you the timing in writing before you pay, and we won't give you a date we can't stand behind.
Who actually performs the work?
A person on the Relaycairn team does the check on a real phone. It's not an automated script or a bot dialing your numbers. The findings are written up by a person too.
Does the check say anything about what I'll pay sellers?
No. The check is about the seller's experience: reaching you, being understood and finding the store. We don't quote metal prices or comment on your buying prices.
How do I pay?
There's no payment link or checkout on this page, and nothing is charged by submitting the form. Once we've confirmed scope, price and timing with you by email, we send payment instructions in that same thread.
Request your Seller-Path Check
Tell us about your stores. We'll reply by email to confirm scope, price and timing. No payment is taken on this page.